Source: Reuters Health (Summary by NIM)
And we have another one! You remember last week we told you that Kraft is cutting down on the amount of salt the use in their products - well now PepsiCo, makers of Fritolay and Quaker products, are planning to reduce the amount of sugar, salt and saturated fats in their products in the next ten years.
Pepsi plans to cut salt by 25% by 2015, saturated fat by 15% by 2020 and sugar by 25% by 2020. Again, it all sounds fantastic on paper, but do they really need ten years to do this? Sugar, salt and fat aka the deadly trifecta of the food industry have been proven to be killers in the long haul, if not kept in check. Check out this amazing video by Dr. David Kessler, former commissioner of the FDA and the author of the best-selling book The End of Overeating (which specifically talks about how sugar, salt and fat control our brains!).
At the very least, PepsiCo has promised to stop selling full-sugar soft drinks in schools on a global scale by 2012. According to PepsiCo chairman and CEO, Indra Nooyi, "We believe that a healthier future for all people and our planet means a more successful future for PepsiCo,".
Find out more by reading the article called "Pepsi to cut salt, sugar and saturated fats" from Reuters Health (Mar. 21, 2010)